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Home»Opinion»The brand identity process used to take much time and money. Not any longer. Here are AI tools for logos and branding
Opinion

The brand identity process used to take much time and money. Not any longer. Here are AI tools for logos and branding

AdminBy AdminAugust 15, 2024Updated:August 16, 2024No Comments2 Mins Read
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Ann Smarty is the founder of Smarty Marketing, a boutique SEO agency based in New York, and Viral Content Bee, a social media promotion tool. Ann’s search engine optimisation career began in 2005. She is the former editor-in-chief of Search Engine Journal, and contributor to prominent search and social blogs, including Small Business Trends and Mashable.


Brand identity is the impact of a company’s visual elements — logos, colours, fonts —  from its website, marketing campaigns, social media channels, emails, and more.

An effective brand strategy drives recognition, trust, and loyalty. The brand identity process used to take much time and money.

No more. With the following AI-driven tools, any business can create a brand kit in minutes with little expense.

uBrand

uBrand helps entrepreneurs create and launch brands. The tool can create a logo and identity from scratch.

Otherwise, register, upload your logo, and enter your URL. uBrand will then access your site, collect info, and generate an entire brand kit, which includes:

  • Color palette and fonts,
  • “About us” section and mission statement,
  • Logo variations,
  • Branding guidelines to publish on your site.

uBrand’s free plan includes a logo, fonts, colors, mission, and more. The premium plan at $29 per month includes enhanced AI-driven design, additional storage, and team collaboration.

Namify

Namify is a free brand name generator. Enter a description of your future business, and the tool will produce name suggestions.

The names come with a brand kit — logo, colors, fonts. Use name-creation filters for:

  • Alliteration (repetition of a letter or sound),
  • Alternate spelling,
  • Compound words,
  • Simplicity and recall.

Namify checks the name availability across leading social media channels — Twitter, Instagram, Pinterest, TikTok, and YouTube.

Looka

Looka’s brand identity tools include a logo maker and a comprehensive kit with colors, fonts, templates, and more. The result is visual elements for website branding, social media profiles and posts, marketing collateral, and more.

Looka’s logo maker is free. The brand kit starts at $9.99 per month.


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