Thursday, October 10, 2024

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Mojo4theMasses

Bank & Entrepreneur Africa is investing in women from disadvantaged communities by training them to become Mobile journalists (MoJos). Based on the ubiquity and ease of use of smartphones,  we are teaching this entirely new generation of journalists how to capture big stories with small camera phones. It’s called mobile journalism (MoJo).

Oluwafisayo James (Lead MoJo)
Aishat Feyishara Abdulraheem

THE SMARTPHONE IS THE NEW NEWSROOM

Our MoJo4TheMasses programme trains females from disadvantaged communities to research and capture entrepreneurship news from their local communities and across the world – using their mobile phones. The MoJo ladies are provided with simple guides to build good quality journalism, ensuring they file stories that are verifiable and fact-checked.

The MoJo4TheMasses project re-skills ladies and sets them up for financial independence by increasing their earning capacity. Fisayo and Aisha (pictured above) are our very first trainees. They are both teachers, in their 20s, earning just NGN20,000 per month, and married with children.

Our next growth stage is to establish a MoJo Academy, where several MoJo ladies will be trained across Nigeria in the next few years.

BACK STORY

Fisayo has a history with Bank & Entrepreneur Africa. In 2018, she started out under our Lady Vendor Project, which offered Nigeria’s low- (or no-) income females the chance to become part-time distributors of the publication. Earning 50% of the magazine cover price, Fisayo quickly became more financially secure, and gained respect in her community. Today, she’s excited to pivot with us, upskilling from pushing print in the past, to navigating a digital storytelling platform.