
The entire team at Numeris Media rise in honour of a woman whose journey through life has not only inspired, but ignited courage, purpose, and transformation in countless others. As Omobabinrin Adeola Osideko gracefully turns 40, we celebrate four remarkable decades defined by vision, discipline, and impact.
From her roots as a brilliant accountant, Adeola’s dedication to excellence and detail has remained constant — laying the solid foundation for a career that would transcend numbers and evolve into nation-shaping influence. Her path has been anything but ordinary. With each pivot, she has redefined herself, mastering the art of reinvention while staying grounded in purpose.

As a personal development coach, she has poured herself into the lives of others, unlocking their potential, sharpening their clarity, and guiding many to embrace growth without fear. Her voice, bold yet empathetic, has echoed in classrooms, boardrooms, and global forums alike — urging individuals to rise into their best selves.
In the realm of branding, Adeola has earned her seat at the table as a leading expert, helping individuals and businesses craft identities that are not only authentic but unforgettable. Through her Iconic Brand, she has blended style with substance, leaving a distinctive mark in the personal branding and empowerment landscape.
Her work and unwavering commitment have not gone unnoticed. She is a proud award recipient, celebrated for her leadership, innovation, and tireless service. But more than accolades, it is the legacy she continues to build that truly defines her worth — a legacy of impact, integrity, and inspiration.

Most recently, she offered the world a gift in her powerful new book:
_“Navigating Four Decades: 10 Lessons I Learned Late in Life”.
With raw honesty and hard-earned wisdom, Adeola shares the truths, the triumphs, and the tender moments that shaped her. It is more than a memoir — it is a manual for anyone seeking to live boldly and intentionally, no matter where they are in life’s journey.
At 40, Omobabinrin Adeola Osideko is not just a woman of influence; she is a movement — embodying grace, grit, and growth. Today, we celebrate her not only for who she is, but for who she dares others to become.
Here’s to the next chapter — brighter, bolder, and even more breathtaking.
Happy 40th Birthday, Adeola. The world is better because you are in it.
Numeris Media is an official Media Partner to Connected Banking Summit & Innovation Excellence Awards 2025 – Southern Africa
(May 21, 2025 | Johannesburg, South Africa)